Product Design (BA)

Brief programme outline

Programme Code 
JS3569 (73416)  BA(Hons) Scheme in Design    
Stream Code 

73416–PRD (Year 1 Admission)
73416–SYP (Senior Year Admission)

Mode of Study
Full Time
Number of Credits
124 (4 year Curriculum)
62-63 (Senior year Curriculum)
Normal Period of Study
4 years (4 year Curriculum)
2 years (Senior year Curriculum)
Local Student: HK$42,100 per academic year
International and Chinese Mainland Students: HK$140,000 per academic year

Aims and objectives

The BA(Hons) in Product Design programme is to prepare students for a professional career in the design and development of products and product related services. They will learn to identify and solve the problems of product design systematically and strategically with sensitivity to humanistic, environmental and social concerns. It will equip learners and strategically with knowledge in fundamental design skills, general knowledge in academic literacy and a fundamental understanding of business.

The objective of this programme is to enable learners to devise products and services based on user-oriented research, markets analysis, technology opportunities, ergonomic criteria, engineering knowledge, business awareness, cultural appreciation and social responsibility to meet the emerging needs of both the market and society of Hong Kong, the rapid evolving Pearl River Delta region, China and throughout Asia.


Is Product Design for you?

You have a passion for creating new products and items.

You have a good sense of proportion, colour and composition, and good visualisation skill.

You are a creative and independent thinker, but also have the ability to work with others in a team.

You are willing to develop a wide range of knowledge and skills such as different materials, prototyping and model making process, computer aided design, production methods, and design business.

You are open-minded, flexible and adaptable. 

You have a good communication skill in English.

Programme structure

Students of the 4-years programme are required to complete a total of 124 credits in order to graduate; including 30 credits earned from General University Requirements subjects, 23 from Common Compulsory Subjects, and 71 from Discipline-Specific and Elective Subjects.

Senior year students are required to complete a total of 62-63 credits in order to graduate; including 9 credits earned from General University Requirements subjects, 12 from Common Compulsory Subjects, and 42 from Discipline-Specific and Elective Subjects.

4 Year Curriculum

Senior Year Curriculum

General University Requirement

30 (Credits)

9 (Credits)

Freshman Seminar


Leadership & Intra-personal Development



Language and Communication Requirements (LCR)*


Cluster-Area Requirements (CAR)

Healthy Liftstyle

(non-credit bearing)




Common Compulsory Subjects

23 (Credits)

12 (Credits)

Communication Basics for Designers


Visual Culture 1


Design History 1


Introduction to Design Theories and Culture


Cooperative Project

Digital Literacy for Designers




Discipline-specific Compulsory Subjects

71 (Credits)

30 (Credits)

2D Communications 1 - Fundamentals


3D Communications 1 - Fundamentals


Development of Form and Space


2D Communications 2 - Sketch


3D Communications 2 - Mockup


Introduction to Computer


Studio 1 - Process and Brand


Computer 1 - Solid Modeling and Rendering

Technology 1 - Structure


Design Research - Product Design


Studio 2 – Form and Function


Computer 2 – Rapid Prototyping


Technology 2 – Materials and Processes


Studio 3 – Human Scale

Technology 3 - Ergonomics

Studio 4 – Entrepreneurship

Technology 4 – Interface Design

Design History 2 – Product Design

Professional Communication in Chinese for Design Studies

Professional Practice – Product Design

Capstone Project 1 – Product Design

Capstone Project 2 – Product Design

Portfolio Review – Product Design

Elective Subjects (Product Design elective +Elective from Product Design or other disciplines)

6 + 6 (Credits)

9 + 3 (Credits)

Soft Goods






Footwear Design



Fashion Accessories



Public Facility and Street Furniture Design



Design Meets Disabilities



Asia Study Trip (I&P)



Europe/Asia Study Trip (I&P)



Furniture Design



Special Industrial Design Project



Inclusive and Universal Design



Product Identity and Product Branding



Sustainable Product Design



 ✓ Compulsory Subjects

*Senior Year Students who fail to meet the equivalent standard of the Undergraduate Degree LCR will be required to take up to 9 credits of degree LCR subjects.

Project Showcase

Career prospects

Students can pursue various choices of careers upon graduation. They will be industrial/ product designers, product stylists, concept innovators, design managers, entrepreneurs, designers for product manufacturers and trading companies or employed by product design consultancies.

Discipline leader

Brian Lee — Associate Professor, Leader, Asian Lifestyle Design Research Lab, PhD

Brian Lee

Brian Lee is a design practitioner and educator on product, interaction and social design disciplines, with specific expertise in ageing & healthcare product design, sustainable lifestyle & consumption analysis in Asian contexts, participatory design/ co-creation approach, collaborative prototyping tools/ methods development, and with an interest in which the emerging material, cultural & technological integration, artisanal practice, production methods, and consumption practices intersect.  His current projects include future public park furniture design, intergenerational park design, envisioning new service design for an elderly nursing home, quality home living for elderly, place-making with and for elderly in rural areas in China, Japan and Korea, and eco-materials archive for sustainable product design.

Brian won numerous international design awards. He plays active roles in servicing design professional and non-profit organizations. 


Tina Luximon — Research Assistant Professor, PhD

Tina Luximon

Dr. Yan Luximon (Tina) obtained her PhD in Ergonomics from the Hong Kong University of Science and Technology. Afterwards, she has worked on several research projects in universities and has acted as a consultant for companies. She joined the ergonomics design group in the School of Design at the Hong Kong Polytechnic University as a postdoctoral fellow and she is currently a Research Assistant Professor in the School. She has been active in design research and teaching. She has published several book chapters, patents, international conference papers and peer-reviewed journal papers.


Teaching staff


Please click HERE for application details.