Kate Sangwon Lee

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PhD Researcher
Kate Sangwon Lee



PhD Title
Designing Interventions to Induce Socially Responsible Behavior in Social Media

Social media, Responsibility, Privacy, Awareness, Abuse

Research Abstract
This research aims to investigate detailed design interventions in social media that induce users’ responsible behaviours that contribute to social implications, and analyse user experience in how they utilize those interventions to behave in socially responsible ways.
Firstly, this research will identify social implications in previous studies about how social media services such as Facebook, Twitter and Youtube function as a social infrastructure and aim to contribute to community. With identified social implications, this study will examine detailed user experience and user interface of categorized design interventions which could support these social implications.

The research questions are as follows:
RQ 1. What social implications do social media help and facilitate to function as a social infrastructure?
RQ 2. Which users’ behaviour and experience could support these social implications?
RQ 3. What are the types of design interventions in social media that induce users’ socially responsible behaviour, and how to?

Research Methodology
To investigate the answers, three studies have been conducted. The first study was service research and expert review. The second study consists of iterative series of participatory design workshops. For the last study, user diary and quantitative analysis will be conducted. The outcome of this study will be sets of prototyping and guidelines around the three areas.

1. A collection of design principles and interventions assembled by examining previous research studies, four representative social media services (Facebook, Instagram, Twitter, and YouTube), and community guidelines.
2. The findings and insights from interviews with seven experts in the field.
3. A list of examples that show how each recommended intervention can be applied to add value in real services.‚Äč

Key publications

  1. Lee, K. S., & Wei, H. (2020). Social Media as Heterotopia: Applying Foucault’s Concept of Heterotopia to Analyze Interventions in Social as a Networked Public. Archives of Design Research, 33(2), 5-16.
  2. Lee, K. S. (2019). Explicit Disaster Response Features in Social Media: Safety Check and Community Help Usage on Facebook during Typhoon Mangkhut. In Proceedings of the 21st International Conference on Human-Computer Interaction with Mobile Devices and Services (pp. 1-12).
  3. Lee, K. S., & Wei, H. (2019). Design Interventions against Trolling in Social Media: A Classification of Current Strategies Based on Behaviour Change Theories. In proceedings of IASDR 2019.
  4. Wan, C. K., Lee, K. S., Leung, D., & Park, S. (2019). Using Design Thinking as an Educational Tool for Conceptualizing Future Smart Hotel Guest Experiences. E-review of Tourism Research, 17(3).
  5. Lee, K. S., Lee, S., & Kim, H. (2014). Quick and participatory: adopting users' designs to improve a mobile app. In CHI'14 Extended Abstracts on Human Factors in Computing Systems (pp. 869-872).

BA, Seoul National University
MS, Korea Advanced Institute of Science and Technology

Dr. Huaxin Wei (Chief Supervisor)
Dr. Kenny Chow (Co-supervisor)

Specialization / Interests
HCI, User Research, User Experience, Interaction Design, Social Media

Date of Completion
August 2021