Book Launch & Lecture - "TEN TYPES OF INNOVATION" by Larry Keeley


  1. 16:45 – 17:15 Registration & Networking
  2. 17:15 – 18:15 Presentation and Q&A
  3. 18:15 – 19:00 Networking

Book Launch & Lecture -

This exciting event will celebrate the launch of the "Ten Types of Innovation" book in China. Larry Keeley – the author of this groundbreaking work– will give a short presentation followed by discussion and networking. You will not want to miss this rare opportunity to engage with one of the world's foremost experts on innovation! 

The “Ten Types of Innovation” provides guidance for business leaders of all levels and industries on how to generate innovation breakthroughs when the stakes are high and time is short. Keeley developed the framework by applying a proprietary research approach to more than 2,000 successful innovations, including, early IBM mainframes, the Ford Model-T, and many more, to determine ten meaningful groupings that provide insight into innovation. 

The Chinese version of this book is launched as Chinese companies and MNCs operating in China both seek to bolster their innovative capabilities and compete more effectively domestically and internationally. 

Light refreshments will be served.

Limited Seats. Sign up by Dec 1, 2014 to Linda Wang ( or by calling +86 10 8520 7898.