BA (Hons), FCSD (Life Fellow)

- Industrial and Product Design
- Public and Open Space
- User's Reception
 

Strategic Design, Transport Design, Product Design

Extensive experience in product and automotive design. Won numerous local and international awards, including the Peifan Lucky Star, which is the first family car designed by Chinese for the China market. Initiated the acclaimed MyCar project, a collaboration of Hong Kong and PRC investors and the renowned Italian Giugiaro Design in designing a stylish lightweight four-wheeled vehicle for city driving.
Emphasize on integrating theories and practices in research and consultancy for many global corporations and brands. Advocate to SMEs in Hong Kong and Pearl River Delta on how to utilize design-led strategies for product innovation in business development and to sustain market competitions. Endeavor to help creative parks in Mainland China to build an Integrated Creative PlatformTM (ICP) which will benefit the creative industry, manufacturing industry, as well as investing enterprises.