MINI X PolyU School of Design "MINI. LET’S SPRING! Exhibition"
Starting from 2 February until 8 February 2012 at Festival Walk Kowloon Tong, “MINI. Let’s Spring! Exhibition” will be showing the exciting collaborative work of MINI and PolyU. The four British-hip MINI will crossover with the traditional Chinese art and transform into the hipster dancing lions to kick start the year. You will be meeting the four MINI Funny Lions and have a taste of the fun aside of the traditional Chinese artwork. Thanks to Festival Walk for the venue sponsorship.
Motivating the Art Development and Nourishing the Design Talents
After the “Happiest Bits Exhibition” exhibition featured the flashback of Hong Kong in 2009, MINI and The Hong Kong Polytechnic University School of Design joint hands to present another exciting project this year, in which the students from the SD400 cooperative workshop subject were invited to explore their creative talents in the eyes of MINI. “MINI. Let’s Spring! Exhibition” has fully illustrated MINI’s effort to promote the art development and to nourish new talents.
“The Whole Year Work Depends on a Good Start in Spring” was chosen as the finalized concept after rounds of consideration, for it has signified the idea of leaving the past and a great leap into the New Year. When East meets West, the heavily British-touched MINIs are now dressed with the brand new Chinese cult, and not losing its vivid style. The 4 MINI transform into the funky dancing lions at Festival Walk. In particular, it will be the debut present of MINI Countryman as a MINI Funny Lion in the exhibition. It will be positioned at the martial art platforms to demonstrate its energetic element. As the Beginning of Spring comes close with Lantern Festival this year, the venue will be decorated with flowers of plum and Chinese lanterns to exemplify the joy of Chinese Valentine’s Day with hint of British flavour.
Date: From 2 Feb to 8 Feb 2012
Venue: Level LG2, Festival Walk, Kowloon Tong
Showcase: MINI Hatchback, MINI Cabrio and MINI Countryman
MINI Funny Lion Parade in the City
Three modish MINI Funny Lions joined a parade leaded by the fiery MINI captain, for the very first time on 15 Jan in Tsim Sha Tsui, Causeway Bay and Central. Their first meet-and-greet has certainly enlightened the festive spirit in town. Together with students from PolyU School of Design, Big-headed Buddha joined the parade to give out limited edition red pocket envelopes, along with the warm New Year wishes. Next stop for the four MINI Funny Lions will be at Festival Walk.