Studio Exhibition - Multimedia Design and Technology (HD)

SD3101 Desktop Publishing by Higher Diploma in Multimedia Design & Technology year-2 (2016/17) student 

Project Brief
Students are invited to compose a poster with typographic treatments based on their selected graphic style. By exploring letterforms and typographic principles, such as fonts, kerning, spacing, leading, measurement, and paragraphs, the poster is to reveal the symbolic power and communicate the meanings of letterform anatomy graphically with aesthetic delights.

Course Objectives

Desktop publishing is a subject that introduces students the history and development of typography and printing technology. Students will learn the anatomy and terminology of letterforms to be used in layout design with a grid system. After finishing this subject, students will be able to arrange layouts for publications with textual, visual and graphical elements with the consideration of typographic principles. With the use of authoring tools, students learn desktop publishing processes by integrating design terminologies and principles with the prepress output.

Learning outcome
- Use the anatomy of letterforms, terminology and measurement system appropriately;
- Produce prepress file correctly for print production;
- Communicate with typography and layout effectively;
- Explore and propose look & feel relevant to content and context.

Tutor: Leo Chan
Programme Leader: Bruce Wan